AI Ad Trafficker

hace 14 horas


Quito Hire In Latam

Buscamos un AI Ad Trafficker & Content Strategist dinámico y orientado a resultados para liderar el crecimiento de nuestro ecosistema digital.

Tu misión será utilizar herramientas de Inteligencia Artificial para escalar la producción de contenido de alta calidad y gestionar campañas de Google Ads que conviertan el tráfico en una comunidad leal.

Este no es un rol de "asistente tradicional"; buscamos a un estratega que entienda el ciclo completo: desde la intención de búsqueda de una madre en Google hasta el clic final en un video de redes sociales.

Responsabilidades Principales

  • Factoría de Contenido con IA (Blogs e Imágenes)

Realizar investigación de palabras clave (Keyword Research) para identificar los puntos de dolor y necesidades de nuestro público (madres y familias).

Generar y editar artículos de blog optimizados para SEO utilizando IA, asegurando que el tono sea empático, experto y humano.

Crear imágenes de alta calidad (estilo lifestyle y food photography) mediante herramientas de IA (Midjourney, DALL-E 3, etc.) para acompañar el contenido.

Garantizar que todo el contenido cumpla con estándares de calidad y veracidad (especialmente en temas de salud y nutrición).

  • Gestión de Performance (Google Ads)
Diseñar, implementar y optimizar campañas de Google Ads (Search) orientadas a capturar tráfico de alta intención.
Gestionar el presupuesto publicitario buscando el menor Costo Por Clic (CPC) y el mayor retorno de atención/conversión.
Realizar pruebas A/B de títulos y anuncios para maximizar el CTR (Click-Through Rate).
Reportar KPIs semanales de rendimiento de pauta y tráfico orgánico.

  • Estrategia de Video y Distribución Social
Identificar los "ganchos" más potentes de los blogs para convertirlos en guiones de videos cortos (Reels, TikTok, Shorts).
Coordinar con un editor de video especializado en IA para la producción de piezas audiovisuales de alto impacto.
Publicar y distribuir el contenido en redes sociales, asegurando que el tráfico fluya de regreso al blog principal.

  • Gestión de Comunidad y Autoridad
Gestionar y moderar los comentarios en el blog y redes sociales, fomentando una comunidad segura y participativa.
Responder dudas técnicas o de recetas, manteniendo la voz de marca y resolviendo inquietudes de los usuarios.
Identificar tendencias internacionales (en mercados de habla inglesa) para adaptar estrategias innovadoras al blog local.

Perfil Requerido
Habilidades Técnicas

Dominio de IA Generativa:
Experiencia avanzada en prompting (ChatGPT, Claude, Midjourney).

Google Ads:
Conocimiento sólido en la estructura de campañas de búsqueda (Search) y análisis de métricas.


SEO:
Capacidad para realizar investigación de palabras clave y optimización on-page.
Inglés (Nivel C1): Capacidad para investigar tendencias y herramientas en mercados internacionales.
Habilidades Blandas

Pensamiento Estratégico:
Capacidad para ver el contenido como una inversión financiera.

Organización Extrema:
Capacidad para gestionar flujos de trabajo con herramientas como Trello, Jira o Notion.

Proactividad:
Mentalidad de "resolución de problemas" antes que "espera de instrucciones".
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